Encino Florist's Digital Makeover
At Encino Florist, we’ve always focused on creating beautiful arrangements and memorable moments. But in May 2025, we decided it was time to upgrade the way we serve our customers online. After partnering with Sprout Media, we’re proud to share some incredible results from just the first two weeks.
The Results – In Just 12 Days:
Online Sales: ↑ 110%
Website Sessions: ↑ 34%
Conversion Rate: ↑ 79%
Add to Cart Rate: ↑ 150%
Checkout Initiation Rate: ↑ 90%
Completed Orders: ↑ 140%
Average Order Value: ↑ 11%
Google Search Impressions: ↑ 300%+
Click-Through Rate (CTR): ↑ 200%
These numbers reflect not only more people finding us online but also a better shopping experience once they arrive. From faster load times to targeted ads and SEO-optimized pages, every update was made with our customers in mind.
We’re just getting started—and we can’t wait to keep serving the Encino community with even more ease and elegance online.