Protect what works.
Make daily operations simpler.
A staff-tested path away from GotFlowers, preserving designer production, recurring orders, event workflows, corporate accounts and reliable delivery. Then build on that foundation to grow.
Seven priorities. One coordinated plan.
This is not an ecommerce-only project. These are the functions that must be preserved, or improved, before the move from GotFlowers.
One designer production queue
Retail, phone, walk-in, recurring and approved Curate event work with due times, assignments and clear statuses.
Recurring order continuity
Scheduled billing, skip and pause, recipient instructions and a safe payment-method migration or reauthorization plan.
Reliable routing and drivers
NYC delivery windows, assigned drivers, route status, exceptions and photographic proof of delivery.
Corporate and Net-30 accounts
Account terms, statements, invoices and QuickBooks reconciliation without duplicate records.
Curate connects to production
Approved event arrangements and quantities reach designers, while Curate remains the event-planning system.
Preserve data and search equity
Historical records, customer and recipient relationships, valuable URLs, redirects and a controlled GotFlowers exit.
Shopify owns commerce. Élan OS coordinates the studio.
Retain specialist platforms for events, subscriptions, routes and accounting. Put the daily production and delivery handoffs in one interface.
Shopify
Products, purchasing customers, checkout, online orders, phone orders and POS.
Curate
Proposals, contracts and approved event floral requirements.
Recharge
Subscription schedules, successful charges, pause and skip, and payment exceptions.
LionWheel
Routes, drivers, mobile workflow, delivery exceptions and proof.
QuickBooks Online
Ledger, invoices, Net-30 receivables, statements and reconciliation.
Klaviyo
Consented customer segments, lifecycle flows and email and SMS campaigns.
Proposed architecture: integrations, API access, plans, processing and record mappings require onsite discovery and a paid technical proof of concept.
From customer request to confirmed delivery.
The order is entered once. The right person sees the next task. Exceptions are visible rather than hidden in another system.
Special branches: Recharge recurring orders; Curate-approved event quantities; corporate orders with QuickBooks Net-30 terms.
See the Élan OS operations interface.
Explore a sample production board, Curate events, subscriptions, corporate balances and driver assignments. This is a condensed interface concept with sample records, not a connected live system.
Sample records only. On the board, click a card to move it to the next stage.
Build in stages. Go live only after evidence.
Approximately 20 to 28 active project weeks is an initial planning horizon. Workstreams overlap; a cutover date is agreed after discovery, testing and seasonal constraints.
Onsite discovery
2–3 weeks. Observe Worth Street and audit workflow, GotFlowers, data and SEO.
Workflow proof of concept
3–4 weeks. Test phone, order, design, driver and delivery, plus sample migration.
Shopify foundation
4–6 weeks. Build checkout, products, customer relations and staff order entry.
Élan OS
6–10 weeks. Designer board, assignments, staff roles, corporate and event views.
Integrations
4–8 weeks. Confirm and implement approved Curate, Recharge, QBO and LionWheel mappings.
Migration and SEO
3–5 weeks. Reconcile records, payment transition, URL preservation and redirects.
Parallel testing
3–4 weeks. Staff signoff, financial reconciliation and incident simulations.
Controlled cutover
1–2 weeks. Final sync, monitoring, go-live support and rollback readiness.
Avoid December holidays, Valentine’s Day and Mother’s Day. A post–Mother’s Day 2027 transition is a planning window, not a confirmed go-live date.
No rushed migration. No unnecessary risk.
Before cutover, we validate the information and processes built over years of operation.
Historical data
Customers, recipients, products, old orders, notes, corporate and standing relationships, plus searchable archives where needed.
Payment continuity
Early investigation into stored-card portability. Customer reauthorization if necessary, with tracked exceptions.
SEO preservation
Inventory ranking URLs and assets; preserve valuable pages and validate permanent redirects.
Systems reliability
Record IDs, duplicate prevention, retries, alerts, reconciliation and secure permissions.
Team adoption
Role-specific training, real workflows, parallel runs and documented acceptance tests.
Owner control
Élan-controlled accounts and data, clear code rights, documentation, backup and support responsibilities.
Then grow with the five-part Sprout system.
A separate, optional managed growth engagement to make Élan more visible, easier to buy from and better at winning repeat business.
#1 positions, AI citations and specific ROAS are growth goals, not guaranteed outcomes.
What changes, and what doesn’t?
Would Shopify replace GotFlowers on its own?
No. Shopify provides the commerce foundation, while Élan OS and specialized integrations support production, recurring orders, events, accounting and delivery.
Does the prototype use live Élan data?
No. It uses illustrative records to show the proposed interface. Production integration and migration are separate engineering workstreams.
What happens to existing SEO and website authority?
We audit URLs, indexation, rankings and backlinks before migration. Valuable pages are preserved where possible, with tested redirects where URLs change. Rankings can fluctuate after migration.
Could existing subscription cards transfer?
That depends on the existing processor and token portability. Discovery establishes the safe pathway; otherwise secure reauthorization is required.
Do you guarantee the go-live date or a #1 Google ranking?
No. Dates are gated by successful testing, third-party access and seasonal capacity. Organic, Maps and AI visibility depend on external ranking systems and cannot be guaranteed.
See how Élan works today. Prove the replacement safely.
We recommend a discovery call, a Worth Street onsite assessment and a defined-scope proof of concept before authorizing full implementation. The goal is an easier business to operate and, later, a stronger business to grow.